Blondes have more fun… cliché? Maybe, but whether you have golden, platinum, or icy hair, maintaining its beauty doesn’t have to be complicated.
One hero product every blonde should have? A purple shampoo. But what does purple shampoo do to blonde hair, and how can you make it work for you? From neutralising brassiness to creating custom tones, blonde toners are versatile and a must-have for lighter locks.
Here, we explore how to use purple shampoo for salon-quality styling at home.
So, What Does Purple Shampoo Do?
Purple shampoo is a game-changer for keeping blonde hair vibrant. Its secret lies in colour theory: Purple sits opposite yellow on the colour wheel, cancelling unwanted yellow or brassy tones.
With subtle violet pigments, purple shampoo acts as a toner, restoring cool, luminous hues to your blonde or grey locks. Think of it as a simple at-home step to prevent dullness and discolouration caused by everyday elements like hard water, UV rays, and chlorine.
Keeping Brassiness at Bay Between Salon Visits
Wondering what else purple shampoo does? Well, for one, it’s great for a refresh between salon visits.
Blonde hair naturally picks up warm undertones over time, but a weekly toning session can bring back its cool, crisp look. We recommend choosing a purple shampoo that is rich in colour with a thick consistency. Your purple shampoo is an extra step and doesn’t replace your cleansing shampoo as it has a different function.
Used once or twice a week, here’s how:
- Start by dampening your hair and massaging the purple shampoo evenly from root to tip.
- Let it sit for 3 to 5 minutes (or longer if your hair needs extra toning).
- Rinse thoroughly and follow with a moisturising conditioner to lock in hydration.
Apart from purple shampoo, our clients love using the rose gold colour shampoo for a fun twist. It tones while adding a soft, opalescent finish—perfect for those who want to experiment with pastel pink hues while maintaining their vibrant blonde.
Tailor Your Toning
Blonde comes in many shades, and your toning routine can be adjusted to meet your specific needs:
- Ash Blonde or Platinum Hair: To maintain icy, cool tones, use purple shampoo more frequently—around twice a week or according to your product label.
- Golden Blonde Hair: Alternate with your regular shampoo to prevent over-toning while keeping warmth under control.
- Silver or Grey Hair: Apply weekly to keep your tone vibrant and metallic.
There’s no one-size-fits-all method, so experiment with your routine to find the perfect balance.
Protecting Your Blonde Beyond Shampoo
While purple shampoo works wonders, your hair deserves TLC.
Install a Water Filter
Hard water, water that is high in mineral content, can lead to discolouration. A shower head filter reduces mineral buildup, preserving your hair’s brightness. Expert tip: If you’re travelling, you can use bottled spring water instead of water from the tap to preserve your hair’s colour.
Use Heat Protectants & Cool Water
Unprotected exposure to UV can dry out your hair and cause brassiness. To prevent this, use heat protectant sprays or low-heat and infrared hair tools, such as the Muk Wide Plate Hair Straightener.
Cool Rinses
We love a hot shower, but there’s a reason why we keep it cool for blonde locks. Hot water can open up the hair cuticles, causing colour to fade, while cool water seals it in. Your showers don’t need to be exclusively cold, but switching to cool water when rinsing will lock in shine.
Your Blonde, Your Way
Purple shampoo is your ultimate ally for maintaining stunning blonde hair. Whether you’re neutralising brass, refreshing highlights or enhancing your natural silver, purple shampoo transforms your routine into a luxurious self-care ritual. Shop your blonde hair routine at Mark James Hair Studio today.